Do Beautiful Things · Season 1 · Episode 13
The Rise of Secondhand Fashion: How Beni Makes Thrifting Easy
July 3, 2024 · Hosted by Jennifer Lawson
Discover the power of secondhand fashion. Hear from Beni’s CEO, Kate Sanner, on how they’ve made shopping for pre-owned garments easy.
Welcome to another episode of Do Beautiful Things™️! Today, host Jenny Lawson, President and CEO of Keep America Beautiful®, is joined by a special guest who’s making waves in the world of fashion and sustainability. Meet Kate Sanner, the CEO and co-founder of Beni (opens in a new tab), a browser extension that makes finding secondhand designer deals super easy from your own home.
Kate got hooked on secondhand fashion while living in New York City, surrounded by some of the coolest thrift stores. She was inspired to create Beni to help tackle the massive problem of textile waste—think millions of tons of clothing ending up in landfills every year.
In this episode, Kate shares some amazing insights and practical tips for anyone looking to make more sustainable fashion choices. Whether you’re a thrifting pro or just getting started with resale.
So, get ready to dive into an inspiring chat about how we can all make a positive impact on the planet. Let’s take some simple steps to reduce textile waste and keep doing beautiful things together!
“We have to make the sustainable option the easy, convenient, acceptable one if we want the mainstream audience to participate in it.”— Kate Sanner
Beni: https://www.joinbeni.com/ (opens in a new tab)
America Recycles Day®: america-recycles-day
In this episode
Keep America Beautiful®, the nation’s leading community improvement nonprofit organization, inspires and educates people to take action every day to improve and beautify their community environment. Established in 1953, Keep America Beautiful® strives to End Littering, Improve Recycling, and Beautify America’s Communities. We believe everyone has a right to live in a clean, green, and beautiful community, and shares a responsibility to contribute to that vision. The organization is driven by the work and passion of 700 Keep America Beautiful® affiliates, millions of volunteers, and the collaborative support of corporate partners, social and civic service organizations, academia, municipalities, elected officials, and individuals. Join us on Facebook (opens in a new tab), Instagram (opens in a new tab), Twitter (opens in a new tab), Linkedin (opens in a new tab), and YouTube (opens in a new tab). Donate and take action at kab.org.
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